AXE Counter Display

AXE Counter Display

This was a simple concept for Unilever to house their AXE product line in, but I was able to really dive in and produce a really effective rendering for it. alpha steroids

The products and the display were modeled in Solidworks, and the rendering was done with PhotoView 360. By modeling the product in such detail, I had a great sense of the formal language which informed how the tray was designed. I had just gotten back from Solidworks World where I attended many seminars about rendering and spoke to other pro-level concept visualizers.

The result, a stunning image that speaks to the excitement synonymous with the AXE product line.

AXE Counter Display

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